Tonnies targets sustainable development of livestock farming with new feeding concept
As the market and innovation leader for pork and beef in Germany, Tönnies is working for the sustainable development of the sector. In the last few months, the German company achieved a milestone in the sustainable development of livestock farming.
"With our support, the Chamber of Agriculture in North-Rhine Westphalia has developed a new feeding concept. With TONISO feeding (animal-optimised nitrate and soya-reduced feeding concept), nitrogen excretions(including phosphorus excretions) via liquid manure have been considerably reduced. Up to 30% less nitrogen production is possible", informs the company in a press release.
According to Tonnies sources, the aim for this new feeding concept is to halve the proportion of soya in piglet and pre-fattening feeding; in the final fattening process, use of soya can be eliminated under certain circumstances so that a reduction of the proportion of soya by more than 50% is possible over the entire fattening process.
"We bear a joint responsibility for the sustainable development of the meat industry. Because of this, we are collaborating with agriculture", says Clemens Tonnies, Managing Director of the company.
The German meat producer has a new strategy to strengthen acceptance in the German core market. "We stand for enjoyable consumption of meat as part of a healthy diet. With this, we are responding to consumer questions about animal welfare, farming and food safety. For example, we are encouraging politicians to enforce widespread video surveillance of areas which are relevant to animal welfare. With transparency, traceability and open dialogue we are facing up to demands from society", explained Clemens Tonnies.
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