Video: "We are going to sell Beyond Meat burgers in 50 countries, next year"

Products

The company is targeting Europe and Asia as the main destinations for its products, according to Chuck Muth - Chief Growth Officer at Beyond Meat.

Posted on Nov 03 ,12:14

Beyond Meat's plant-based burgers were presented at SIAL Paris 2018 right next to the beef items of the same kind at that was a real surprise as the rivalry between the beef industry and meat alternative producers is getting higher.
Despite the fact that the war between those parts has reached the labelling phase, the situation doesn't seem to worry Beyond Meat who is planning to distribute its products in more than 50 markets starting next year.
"Respectfully, we don't agree to that. We clearly labelled our products as plant-based, we don't hide the fact that is a plant-based product. We will label it appropriately to meet the legislation in France and we think that consumers will make their decision. We got a lot of support from the consumers", stated Chuck Muth - Chief Growth Officer at Beyond Meat, in an interview for Euromeatnews. At this moment, the company export its products in 7 countries but it's about to reach 50 countries around the globe in 2019, according to Mr Muth.

<iframe width="560" height="315" src="https://www.youtube.com/embed/hacpGnvnY2Y" frameborder="0" allow="accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe>

To date, Beyond Meat says it has sold more than 25 million veggie burgers and has expanded into Asia and Europe. Rumours appeared in North-American media that the company is about to be listed on Wall-Street.

Comments





Similar articles

UK

British farmers are not pleased with the UK no-deal tariffs

Food tariffs announced by the British government in case of no-deal Brexit is going to damage the...


Read more Read more
Ireland

Tight supply of Irish lamb is pushing the price up

Increase demand and tighter supplies of Irish lamb is going to drive the lamb trade this spring, ...


Read more Read more
The Netherlands

Meat consumption in the Netherlands is stabilizes

Since 2015, meat consumption among Dutch people has stabilized at around 76.6 kilograms of meat p...


Read more Read more
Websolutions by Angular Software and SpiderClass