For 2019, Italian producer Citterio chooses to focus on developing a new range of products in the area of snack products. Mixing charcuterie with cheese or bread is the latest trend in the market and Citterio is responding fast to consumer's desire. "Snacks market is booming and it is a relatively new market for the charcuterie", explained Mauro Mangraviti, Export Area Manager, Citterio, in an interview for EuroMeatNews at TuttoFood, Milan.
The company is one of the leaders in fine charcuterie in Italy but its exposure is gradually increasing in the neighbouring countries: Switzerland, Austria, Slovenia, and even in Scandinavia. In total, Citterio exports to 58 countries around the globe, with salami being the most representative items in the range of exported products.
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