Romania

Ionut Cretu, Export Manager, Smithfield Romania: We are entering external markets with ready-to-cook products

Video News

Comtim, a Romanian subsidiary of Smithfield, is presenting a range of new products that proved to be successful on the domestic market.

Posted on Mar 22 ,07:30

Ionut Cretu, Export Manager, Smithfield Romania: We are entering external markets with ready-to-cook products

Romanian based Comtim, a Smithfield subsidiary, has presented a new range of products at the FoodExpo in Athens as a part of the new strategy to increase the presence of the company on the external markets in South East Europe.
Ionut Cretu, the Export Manager for Smithfield Romania, is very confident regarding the success of those products presented at the trade fair.
"They have proved to be successful on the domestic market and we believe that it will catch very well in the Greek market. They are ready-to-cook products and they represent different meat cuts with shorter time to cook than the traditional dishes. The market here, in Greece, it's very attractive. The market is quite virgin when we speak about ready-to-eat and ready-to-cook products", explained Cretu, in an interview for EuroMeatNews.

The Export Manager of Smithfield Romania is convinced that the new strategy for exports is going to be successful as all the big customers of Comtim are oriented now to the ready-to-cook line of products. "This is the future for our industry", said Ionut Cretu.

 NEWSLETTER - Stay informed with the latest news!

Comments





Similar articles

NEW ZEALAND

New Zealand’s red meat sector welcomes new trade agreement with UAE

Prime Minister Christopher Luxon and Minister for Trade Hon McClay signed the UAE Comprehensive E...


Read more Read more
PARAGUAY

Paraguay's slaughter capacity will increase by 20 percent in 2025

The increase is due to two new meat processing plants that will be operating in the country with ...


Read more Read more
SPAIN

INTERPORC: "Interprofessional organizations provide stability and a greater capacity to respond to emerging and global challenges"

This was stated at a conference commemorating the 30th anniversary of the Law regulating OIAs. An...


Read more Read more
Websolutions by Angular Software and SpiderClass