SPAIN

Spanish pork shines at SIAL Shanghai 2024

Pork

The Agri-Food Interprofessional of the White Pork (INTERPORC) has successfully closed its participation in the SIAL Shanghai 2024 fair. The quality of the visits received, together with the consolidation of the commercial relationships reaffirms Spain as a leader in that market and one of the great international powers in the sector.

Posted on Jun 10 ,00:10

Spanish pork shines at SIAL Shanghai 2024

A good endorsement of this strength has been the support obtained with the visit to the Interprofessional of the Minister of Agriculture, Fisheries and Food. Luis Planas toured the 810 m² of the INTERPORC pavilion, where he learned first-hand about the strategy and specific products for Chinese consumers of the 20 Spanish companies present.

Alberto Herranz, general director of INTERPORC, highlighted that “the presence of the minister and the interest he has shown in knowing the factors that have led our sector to lead one of the most coveted markets in the world once again underline his commitment, which he has shown us, with the Spanish pig sector and for which we are enormously grateful."

Along with this important visit, the INTERPORC pavilion has been a center of commercial activity, hosting multiple meetings with local companies and Chinese authorities. These meetings have been key to strengthening commercial relations, strengthening ties with local distributors and highlighting to them the quality and potential of Spanish pork.

In addition, INTERPORC has organized various activities that captured the attention of attendees. Among other actions, chef Marcos Ramos has carried out culinary demonstrations with white pork, delighting visitors with innovative recipes; and master cutter Raquel Acosta has offered ham cutting exhibitions and tastings, which have attracted numerous visitors to the fair.

In 2023, Spain exported 560,488 tons of pork products to China for a value of 1,223 million euros. These figures represent 20.33% of the volume of Spanish pork exports and 13.7% of the value.

In total, Spain contributes 20.95% of China's total pork imports. Fresh meat is the most important item, with 294,885 tons worth 682.1 million euros. Results that confirm the power of the Spanish pork sector in the international arena.

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