Austria

Austria: Less food for more money

For the first time in a long time, the purchasing volumes of Austrian households are falling. According to the current RollAMA data, in the first quarter of 2023 they were below the pre-corona level of 2019. On average, 16.6 percent more was paid for a "RollAMA shopping basket" than in the previous year, even though consumers are increasingly have grabbed promotional items.

Posted on Jun 09 ,00:10

Austria: Less food for more money

Overall, the purchase volume in the first quarter of 2023 fell by five percent compared to the previous year - and compared to 2019 by two percent. Spending, on the other hand, increased by 11 percent compared to the same period last year, since the average price of a "RollAMA shopping basket" was almost 17 percent higher. Inflation is driving many consumers to discounts, where almost a third of all shopping expenses are now generated (29.5%). Nevertheless, the consumer mood of households can be felt in all distribution channels.

The fact that discounts and sales are particularly popular at the moment is not a big surprise given the general rise in prices. Butter, as well as meat and poultry, are the main products that are bought in action. Almost half of all meat purchases now end up in the shopping basket at a discount (45.3%). When it comes to sausage and ham, too, consumers are more likely to use promotional items (32.9%).In view of these developments, debates about more animal welfare will probably continue for a long time. Because with such price sensitivity and sold below their value, animal welfare products will find it difficult to establish themselves on the market.

 NEWSLETTER - Stay informed with the latest news!

Comments





Similar articles

SPAIN

Three Spanish associations join together to defend the authenticity of animal origin products

For this reason, the three entities have met with the General Director of Consumer Affairs, Danie...


Read more Read more
SPAIN

INTERPORC: Lean cuts of pork, the healthiest contribution

Understanding these two terms correctly is important to avoid misunderstandings that lead to bad ...


Read more Read more
BELGIUM

Top European rights court upholds Belgian ban on kosher slaughter

The top rights court in Europe has ruled that bans of ritual slaughter in parts of Belg...


Read more Read more
Websolutions by Angular Software and SpiderClass